What We Did
Brand Bible and Guidelines
Social Media Guidelines
Some may say we are currently in the middle of a Digital Revolution with large influxes of new technologies and systems. Keeping up to date with the latest news is a headache let alone trying to evolve and stay ahead. However, in order to stand out among the competition, it’s necessary to implement new marketing strategies and navigate through this Digital Revolution.
Keoch is an effective digital marketing agency that helps clients find solutions in a plethora of different mediums and aspects of digital marketing. They range from digital engineering to website design and development. They carefully take into consideration all your achievements and basic needs and create a comprehensive understanding of your unique business and goals. They work alongside clients to create an optimal strategy for growth and seamless implementation.
Keoch has reached out to us to help create a brand identity and social media guideline for their current brand. Keoch is a brand involved in a digital and technological world, however, they wanted their brand identity to display the opposite. We aimed to create a friendly, fun, and interactive brand identity that is user-friendly and revolves around human interaction. We created an engaging, friendly, and compassionate brand identity that encompasses their brand values through illustrations, design elements, and extended colour palette.
The Brand Guidelines helps organize and solidify the brand identity through pages of logo guidelines, colour palette, typography, illustrations, and more. Each page meticulously explains the process and informs the reader of the steps to using elements of the brand identity. The brand elements have also been used throughout the brand guideline to exemplify its use as well as its effectiveness in creating engaging and fun layouts and designs.
Designer & Author: Joshua Lee
Guideline Copywriter: Edward Nieh